Silver and Bronze Awards
Tom Fowler, Inc. and Unilever Home and Personal Care – USA, Greenwich, CT , have received awards from POPAI (Point of Purchase Advertising Institute), Washington, D.C., for two point of purchase displays for Ultra Silk Body Lotion. A Silver award was received for the Counter Display and a Bronze award was received for the Floorstand Display. The riser cards featured an elegant black and white photo of a woman with silky smooth skin. The logo type appears to float above the photo to create a soft, sensual look.