Football Pallet for BJ’s
Englewood Cliffs, NJ — The Dove® team at Unilever selected TFI Envision, Inc. to create the graphics for their Dove® Men + Care™ men’s mixed product display highlighting College Football for BJ’s that offers consumers Dove Men + Care body wash,bars and antiperspirant/deodorant packs. Dove Men + Care is a proud partner of the NCAA and NCAA Football. (Earlier in the year, TFI Envision produced a similar pallet for the NCAA).
The design developed by TFI Envision highlights action football imagery on one side, and product imagery (set in a stadium) on the other, connected by product messaging in a bright band of color which flows around the unit. The mix of products encourages consumers to try the many Dove Men + Care product offerings and scents.
This eye catching display will be in your local BJ’s for the back to school season.