App Finds the Right Transportation in Five Minutes
Shift is making urban transit straightforward, using an algorithm which knows the best vehicle for the user’s journey.
For many, urban car ownership is no longer an attractive prospect. Busy roads, poor parking, and the cost of vehicle upkeep have pushed city dwellers to look at alternative ways of navigating their cities. Now an new app called Shift is aiming to minimize the hassle of urban travel. With options ranging from Smart cars, to a party bus and even plans for a private jet, Shift promises to give users access to the right vehicle for the job, within five minutes. The app does this by using an algorithm which figures out what form of transport best suits the user’s journey. When the vehicle is selected, it can by collected from one of Shift’s stations, or a valet can deliver it to the user.
Unlike conventional taxi services, Shift operates on a membership basis, with $25 per month getting users bike-only access, and options ranging right up to unlimited access subscriptions. The app could also make urban travel far more sustainable, with the bulk of Shift’s fleet being electrically powered, and car-sharing a more efficient alternative to ownership.