Toyota’s New Driving Simulator Distracts Teens On Purpose
We can warn kids not to text and drive, but Toyota has taken the driving safety PSA to the next level with their “TeenDrive365” simulator. The car maker has developed a virtual reality driving program that doesn’t just train someone to drive, it bombards them with the distractions they’ll face in real life by placing them into a car with their friends, with the radio blaring, with cop cars whizzing by, and with a mobile screen in eyeshot.
To experience the new Toyota TeenDrive365 simulator you get behind the wheel of a stationary Toyota car, put on the Oculus Rift headset and are fully immersed in a virtual reality driving experience, complete with the three dimensional sights and sounds of a busy city street. During the simulation, you are challenged to drive safely using the car’s steering wheel and pedals, while navigating a series of common distractions, including traffic noises, the radio, text messages and virtual friends who occupy the passenger and back seats.