TFI Envision Continues to Assist Baby Dove
Norwalk, CT — Baby Dove, a Unilever brand, officially launched in the US in 2017. The collection of products spanning from bath bars to wipes marked the first new category from Dove since the brand debuted Dove Men+Care in 2010. Baby Dove is a range of baby care products born from the Dove brand’s 60 years of skin cleansing heritage.
TFI Envision, Inc. has been assisting the Baby Dove team in adapting the new packaging graphics to various product sizes and SKUs for the USA and other regions since 2017. “Addressing issues of multiple languages on a package involves creatively utilizing the available space on the label or carton, while ensuring that the brand standards are maintained. We treat every project like it’s our own ‘baby’. As a matter fact, Unilever has consistently been a client of TFI Envision for over 43 years. ” said Mary Ellen Butkus, VP, TFI Envision, Inc.