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Four Seasons® Brand Refresh and Packaging Design

TFI Envision developed a new logo and graphics for Four Seasons® trilingual packaging, designed to translate across a wide range of carton sizes and shapes. The process also included development of the new tagline – “Quality. Coverage. Service.” for Four Seasons® brand (the flagship brand of SMP – Temperature Control Division) which grounds the new logo with the brand promise and corporate core strategy. The new packaging delivers a clean, cool and contemporary look.